Stop Guessing, Start Closing: Build Your Ideal Customer Profile (ICP) with AI
For Commercial Cleaning and Commercial Service Businesses Ready to Stop Wasting Leads and Start Closing Smarter What if your sales team has been fishing in the wrong pond this whole time? You’re spending money on ads, dialing hundreds of leads, sending emails that vanish into the abyss—and still, your pipeline looks like a leaky faucet. […]
How to Create a Website for a Cleaning Business (+ ChatGPT Prompts)
If you’re operating a business without a website, it’s like trying to run a marathon in flip-flops—uncomfortable and likely to end in disaster! Here’s the real kicker: 60% of our clients (over 100 cleaning businesses) snag at least five leads a month, all because they harness the power of an SEO-optimized website. That’s right—having a […]
9 Best Practices for Optimizing Your Facility Management Leads Database and Crush your Sales
Research shows that 30% of business data becomes outdated each year, meaning that without regular updates, a significant portion of a company’s leads may become irrelevant or unusable. Inaccurate data leads to misallocated resources, failed outreach attempts, and missed business opportunities. By implementing best practices for lead database management, facility service providers can improve their […]
Open AI’s Image Feature Got an Upgrade – And This Is How You Can Use It to Your Advantage
Exciting news! Last Tuesday, OpenAI’s CEO, Sam Altman, announced that the first major upgrade to ChatGPT’s image-generation capabilities is finally here after more than a year! Now, ChatGPT can tap into the powerful GPT-4o model to create and modify images and photos in stunning quality in any animation style you want. How cool is that? […]
B2B Lead Follow Up System for Facility Management Service Providers
In the busy world of facility management, scoring a potential customer is just the tip of the iceberg. Here’s the kicker: if you want to transform that lead into a closed deal, you need a solid lead follow up system. Did you know that a staggering 80% of successful sales require at least five follow-ups […]
Content Marketing Strategy for Cleaning Companies: A 10-Step Guide
In today’s digital age, your commercial cleaning company can’t afford to sweep its online presence under the rug. After all, standing out amidst the cluttered digital space is more essential than ever, and what better way to shine than by establishing trust and credibility? One powerful way to achieve this is through an effective content […]
Account-Based Marketing Tactics for Commercial Cleaning Companies
Running a successful commercial cleaning business is about more than just doing a great cleaning job. It’s also about finding and connecting with the right customers. This is where account-based Marketing (ABM) comes in. Think of ABM as a fishing technique – instead of casting a wide net and hoping for the best, you’re choosing […]
How to Acquire Unit Franchises for Your Commercial Cleaning Business
This chapter is for Master Franchise Owners or Regional Developers. If you do not own a franchise or don’t have the need to sell a unit cleaning franchise, you can skip this chapter. As a master franchisee, acquiring new unit franchises is key to your growth. This growth fuels your business and allows revenues to […]
How to Buy a Commercial Cleaning Franchise in 2025
Looking to buy a commercial cleaning franchise in 2025? This guide will help you find the perfect franchise and equip you with the knowledge and training you need to succeed. From price comparisons to customer reviews, this comprehensive guide has everything you need to make an informed decision. In this guide, I’ll walk you through […]
No Leads Left Behind: Close More Cleaning Clients. Master the Art of Turning Prospects into Clients
As you seek to acquire new clients for your commercial cleaning business, you will be presented with a plethora of marketing options. However, succumbing to the temptation of jumping from one tactic to the next before any results are achieved can be a costly mistake, wasting both time and money. Moreover, it can prove challenging […]